Get the most out of your trade terms system
Build smarter B2B pricing in-house with our software
WHAT does SweetSpot offer?
SweetSpot empowers Consumer Goods brands to optimize their trade terms through intuitive, structured software: the Trade Terms Architect.
The software replaces complex internal spreadsheets and costly external consulting with transparent, actionable tools that help you realign your dealers’ purchase prices with the incentives you set.
Working with the Trade Terms Architect, you hit the SweetSpot between two worlds. You receive the expert guidance Consulting offers, while remaining hands-on like only doing it yourself allows you to.
WHY do you need SweetSpot’s help?
Your trade terms system is the vehicle that brings your business strategy to live in the market. Finely tuned, it can support many strategic directives:
- Ensure your marketing efforts reach your target audience
- Provide your consumer groups with the most relevant assortment
- Smoothen your logistics and operations processes
- Increase your Sales efficiency through clear trade invest targets
- Safeguard your product margins and profitability
With our software, the Trade Terms Architect, you make sure your trade terms best support your strategic directive in all Sales channels.
Balancing your business objectives in dealers‘ prices and incentives is a tricky beast:
- Countries follow their own business customs
- Dealer channels have different needs and capabilities
- Product groups each demand tailored sell-out support
- Authorities have their eyes set on you complying with regulations
- Buying alliances look to exploit inconsistencies in your pricing
With our software, the Trade Terms Architect, you master these complexities.
HOW do you work with the Trade Terms Architect?
You deploy the Trade Terms Architect as part of your trade terms optimization project. License runtimes will follow your project timeline.
Let the software handle the heavy lifting in data analysis, while you and your team focus on system design and remain in control of the project progress.
The Trade Terms Architect guides you through all phases of optimizing your trade terms:
- Identify weak spots in your trade terms with ready-made analysis tools
- Tailor your dealer pricing to your business needs with modular design kits
- Ensure transparency with built-in business impact simulation
Use the software’s visualizations to present insights in meetings – no more scrapping together presentations to lead discussions.
WHO can you contact?
Before founding SweetSpot, Moritz was a Senior Manager at Simon-Kucher & Partners. His consulting work focused heavily on Commercial Pricing for Consumer Goods brands.
Across projects he recognized a need for a solution that finds the balance between the professional sophistication of Consulting deliverables and pragmatic applicability tailored to internal implementation & maintenance.
SweetSpot provides this balance in a repeatable environment.
Moritz Giese, Founder SweetSpot